Fiche publication
Innovations in Canadian pork quality: An approach towards a differentiation strategy
Novembre 2009
Gratuit Non membres
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Is there an opportunity to really differentiate our pork and will our quality support it?
Ted Bilyea, Ted Bilyea and Associates
Pork's challenge: Getting consumers to look for and choose Canadian
Colin Siren, Ipsos Forward Research
The evolution of pork quality attributes
Claude Gariépy, Agriculture and Agri-Food Canada
Canadian Agri-Science Swine Clusters
Claude Miville, FPPQ
Pork quality and value: What are the perceptions and attitudes of our priority markets?
Michael L. Young, Canada Pork International
Pork quality progress and trends in the USA
David Meisinger, U.S. Pork Center of Excellence
Pork differentiation strategies and conditions for economic success in France
Daniel Picart, Le Cochon de Bretagne
Pork differentiation strategies at Vion Food Group
Ronald Klont, Vion Food Group
Canadian Pork Innovations in Retail and Foodservice
Anita Ivanauskas, Pork Marketing Canada
- Santé animale
Fédération des producteurs de porc du Québec
Sponsors:
Le porc du Québec, Value-Added Meat Program, Olymel, Canada Porc International, Ontario Porck, Manitoba Pork, Alberta Pork, Saskatchewan Pork Development Board
Prestigious partner:
Conseil pour le développement de l'agriculture du Québec (CADQ) financed by Agriculture et Agri-Food Canada
